Japanese visual kei rock band Alice Nine will give a concert Friday at B10 Live.

Formed in Tokyo in 2004, the band has released five full-length records, along with several EPs, singles and DVDs. Alice Nine’s musical style can mainly be described as rock, with touches of pop, and a few instances of dance music. Their work is diverse, including heavier songs that were more prevalent in their early career, slow ballads and medium tempo songs, and the lighter rock sound marked with more melodic instrumentation and synthesizers that is present on their 2007 album “Alpha.” On their newest album, “9,” Alice Nine utilizes more progressive metal elements.

The band’s appearance shifted from a visual kei look to more normal clothing over the length of their career. In early work, Alice Nine’s clothing in promotional footage and live concerts was a stylized take on traditional Japanese clothing, along with moderate makeup, piercings, and bright hair colors. However, in 2006, the look began to fade out and essentially disappeared the year after, replaced with leather and the onset of street fashion, clothing that would appeal to popular culture. Music videos for “Blue Planet” and “Gekkou Yoku” show off a casual look, while videos such as those for “Cosmic World” and “Rainbows” are examples of forays into street fashion.

Time: 8 p.m., May 30

Tickets: 260 yuan

Venue: B10 Live, North Area, OCT-LOFT, Nanshan District (南山区华侨城创意文化园北区B10现场)

Metro: Luobao Line, Qiaocheng East Station (侨城东站), Exit A(SD News)